By the year 2021, it is estimated that 80% of all of the web content will be videos! We believe that if brands want to stand out and keep up with the market, they would need to produce authentic, localized content that moves people. Nothing sells more than trust, and trust is built by connecting with your audience. Videos help in doing so by making your customers feel closer to your brand.
When it comes to making videos, some would rather put their team in front of the camera while others prefer to expose their products or services. Whichever you prefer; the most important thing would be to tell a story, one that people connect to emotionally.
It is also important to keep videos short, amusing and straight to the point. Remember, the first 3 seconds of your video are the most crucial and that’s what really creates the engagement you are wishing for! We work closely with brands in order to effectively apply the above and create the most satisfactory content for them.
Our main target is to grab the audience’s attention, keep them engaged and create leads for the brands we work with.
Our creative team would carefully analyse what your brand needs and the main strategies to connect you to your audience. We will then propose an idea for your video and storyboard it in order for you to have a clearer vision of what the final video would look like.
Storyboarding would also help us be more prepared on the day and know exactly what we are going to do. Envisioning steps in pre-production would make the shooting process much easier and help everything run smoothly.
Our professional team would set up all equipment required on the day of the video shoot and prepare everything needed for the shoot.
This is where everything our team planned in the pre-production process would basically come to life. We will shoot according to our storyboard and shot list prepared prior to the shoot. Thinking of the final edit while shooting and doing the shots as planned helps us have an easier post production process.
Post production and editing is really where the final product is assembled and is certainly one of the most important stages.
Our professional editors would go through the footage, select the best shots, and put together the best ones in order to produce the most eye-catching video.
Music and sound play a huge role when it comes to editing, and due to copyright laws, we make sure to use the best and the most suitable license free music for the videos.
The final step would be to implement your brand guidelines in order to produce awesome videos consistent with your brand.