Category: Pay Per Click
YouTube Audio-Only Ads
Expanding the range of their ad offerings, YouTube recently announced introducing audio-only ads to their video-based platform. YouTube, the popular…
6 Questions to Ask Your Next PPC Agency
It’s not you, it’s me. Well, OK, it might be you. This is a conversation that every business will inevitably…
Google’s Initiative For Personalized and Private Ad Targeting
In their effort to promote higher privacy on the web and to make third-party cookies redundant, Google announced their new…
Google Campaign Manager: How to Optimise your Google AdWords Campaign?
Google Ads is a very effective medium that helps you drive valuable traffic to your website and introduce interested customers…
How to Develop a PPC Strategy?
Every PPC strategy needs to start with understanding the goal behind it. While sales will be the end goal for…
What You Need to Know About Google Lead Form Extensions
Google announced introducing lead form extensions to YouTube, and Discovery Campaigns. After testing lead form extension in search campaigns since…
Online Businesses, PPC Advertising and “Quaran-Time”
With malls closed, roads and streets off-limit and citizens confined to their homes, now the only places anyone can freely…
Keep Calm And Campaign On – The Impact of COVID-19
The ongoing outbreak of the novel coronavirus, also known as 2019-nCoV, has impacted businesses all over the world creating problems…