Category: Digital News
The importance of aligning on KPIs!
Many times we find ourselves discussing briefs with clients and although we may align on strategy and direction, it seems…
Netflix finds yet another way to market itself by introducing sharing function to Instagram Stories!
In 2018 we saw a huge increase in the use of Instagram stories and it is only expected to rise…
Would Aristotle Approve of Digital Marketing?
When discussing digital marketing, Greek philosophy doesn’t really ring a bell most of the time – or really, any of…
7 key components that make a good digital marketing campaign
A successful marketing campaign is one that is planned well. But mind you, planning a campaign is no cake walk. It…
Digital Media Acronyms
Can you imagine a business that doesn’t promote itself on social media? A company that doesn’t have its own website?…
3 Reasons Why You Should Invest in Digital Marketing
Back in the day, people used to market products and services by word of mouth. Ever since the printing revolution,…
Google’s Aug. 1 Core Algorithm Update: How did it impact, and how much?
Google recently announced the August 1 core update, in relation to which, it released the below-mentioned acknowledgement: Let us now try…
5 Things I learnt whilst refreshing our brand
We have just recently refreshed our local presence and here are a few things our MD learnt along the way…
Ask Us Anything! New Bruce Clay Video Series Answers Your Digital Marketing Questions
Digital marketing is tough. Anyone who wants to improve a website and raise its visibility in search knows that. As…